Branding
BluBØX Logos
BluBØX™ Logo w/ Tagline
BluBØX™ Logo w/o Tagline
BluSKY™ Software Logo
BluINFØ™ Logo (Knowledge Base)
BluCHIP™ Hardware Logo
Download Logos Here: BluB0X_Brand_Logos.zip
Logo specs:
• Logo font: Maven regular
• Logo color: RGB O, 81, 186/CMYK 92, 74, 0, 0
• Hex: #0051BA
• Pantone: 293
Logo placement:
Logos should generally be placed top-left corner except in the following environments:
• Advertising: Bottom right
• PowerPoint: Upper right - w/ tagline
• Enclosures: Vertically and horizontally centered - no tagline
Color Guide
Corporate ID colors:
Primary colors:
• Cool Navy Blue: RGB O, 81, 186 / CMYK 92, 74, 0, 0 / Hex #0051BA / Pantone 2935 c
• Dark Gray: RGB 102, 112, 116 / CMYK 12, 3, 0, 54 / Hex #667074
Accent colors:
• Light Blue: RGB 150, 206, 236 / CMYK 36, 13, 0, 7 / Hex #96CEEC
• Gray Suit: RGB 208, 207, 210 / CMYK 1, 1, 0, 18 / Hex #DOCFD2
• Cool Light Blue: RGB 73, 175, 226 / CMYK 68, 23, 0, 11 / Hex #49AFE2
Bootstrap colors:
• Success: (Green) RGB 92, 184, 92 / Hex #5CB85C
• Information: (Cyan) RGB 991, 192, 222 / Hex #5BC0DE
• Warning: (Orange) RGB 240, 173, 78 / Hex #F0AD4E
• Caution/Failure/Alert: (Red) RGB 217, 83, 79 / Hex #D9534F
• Link: (Blue) RGB 66, 139, 202 / Hex #428BCA
Color usage:
• Headers: Cool Navy Blue
• Sub-headers: Cool Navy Blue
• Body copy: Dark Gray
• Bullets: Cool Navy Blue
• Horizontal lines: Cool Navy Blue - Hairline
Icon colors:
• BluINFØ: Cool Navy Blue
• BluSKY: Cool Navy Blue
• Marketing site: Cool Navy Blue w/ Light Blue accent
User Interface buttons:
• Primary action buttons: Cool Navy Blue, White Type
• Secondary action buttons: White with Cool Blue Border, Cool Blue Type
• Inactive buttons: Gray Suit Button, Dark Gray Type
For more color info:
\[http://www.colorhexa.com/0051ba](http://www.colorhexa.com/0051ba\\\)
Font Guide
Lato: Google Font Family
Lato is a sans serif typeface family started in the summer of 2010 by Warsaw-based designer Łukasz Dziedzic (“Lato” means “Summer” in Polish). In December 2010 the Lato family was published under the Open Font License by his foundry tyPoland, with support from Google.
Typography/usage:
• Header: Regular, Thin
• Sub-header: Regular, Thin
• Body copy: Regular
• Bullets: Circles
WebSafe Font Stack:
• Geneva, Tahoma, sans-serif
Font download: \[http://www.latofonts.com/](http://www.latofonts.com/\\\\\)
Additional Font Info: [https://fonts.google.com/specimen/Lato?selection.family=Lato](https://fonts.google.com/specimen/Lato?selection.family=Lato\)
Social Media
• Instagram: @blub0xsecurity
Ad Size: 1080 x 1080
• LinkedIn: @BluB0X Security
Ad Size: 646 x 220
• Twitter: @BluB0XSecurity
Ad Size: 1024 x 512
Brand Graphics
BluBØX AI
BluSKY™ Cloud Plus Icons
| BluSKY_Elements_Cloud_April_2018 copy.jpg NEW BLUSKY CLOUD 2019_Icons.jpg |
BluSKY™ Overview
| Redundant_Cloud_Icons_PB.jpg |
AI System Diagram
 |
9 Key Elements of BluSKY
| 9 Key Elements_150.jpg |
Security and Convenience
 |
BluBØX Products
| BluB0X Products 2024 BluINFO.jpg |
BluBØX AI Controller
| AIRC_Boards_9_25.jpg |
| AIRC-1 AIRC-1-alt.png |
| A1RC-2 AIC Controller Sensor Farm Jun 2024 4.jpg |
| AIRC-4 AIRC-4 -1.png |
| AIC-2x w Lables NVIDIA Final copy.jpg |
| AIC-4 W Labels NVIDIA - Final copy.jpg |
BluPOINT Nano Reader
| BluPOINT_Smudge_Wiegand 72.jpg | Tight Spaces-1.jpg |
The Person Reader
| PR Family DDE Labeled 2025 FF.jpg |
| DDE PR DDE Family 2025.jpg |
| TKEBluB0X Readers Feb 2024.jpg |
| PR-DDE-Family-2-11-25 Stacked.png |
| PR DDE Graphic 6 Button 2025 1.png |
BluPOINT Readers and Beacons
| BluPOINT Readers - Wht Bkgd - March 23.jpg |
| BluPOINT Readers and Beacons.jpg |
| BluPOINT Readers Colors - Wht Bkgd - March 23.jpg |
The Building Oracle
| Building Oracle copy.png | Building Oracle 2 copy.png |
Data Lake
| Data Lake - Final.png |
NVR
| NVR Image.jpg |
Intercoms
| Intercoms 2023.jpg |
BluRemote
 |
BluSKY
| BluSky iPhone.jpg | Adding BluSKY and BluB0X to your world.jpg |
 |
Differentiators
| IPad w Differentiators.jpg |
 |
Verticals/Solutions
 |
Please email ed@blub0x.com for any graphics